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LX7 aircraft soaring to new heights after impressive Airshow debut.

8/4/2020

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Redmond manufacturer shakes up aviation industry with innovative ideas and efficient process.
Redmond, OR – Late last July, a small experimental aircraft manufacturer from Redmond, Oregon quietly introduced the latest version of its LX7 personal aircraft at the EAA (Experimental Aircraft Association) AirVenture in Oshkosh, Wisconsin – the largest gathering of aviation enthusiasts in the world. Two months later, people are still buzzing about it.

The company, known as RDD, brings a wealth of experience in all aspects of design, construction and maintenance of both certified and experimental aircraft. The LX7 is the result of more than a dozen years of innovation, development and refinement that creates a flying experience unlike any other in both piston and turboprop configurations.

“We went into Oshkosh as a relative unknown,” said David McRae, RDD’s Co-Owner and Director of Marketing, Sales & Business Development. “But we knew the plane was ready to turn some heads and it most certainly did that.”

According to McRae, RDD cultivated five solid leads from the AirVenture who will be coming to Redmond as potential LX7 buyers, a company from Brazil wants to buy a plane and become a dealer, and Aviation Industry News (AIN) wants to come fly the plane and write an article soon.

McRae credits the work done by Kinetic Branding and Wordplay of Bend for creating a high-quality brochure and a booth display that helped AirVenture attendees envision the experience of coming to Redmond for a test flight. The booth featured kiosks and table top information that highlighted the LX7’s seven most prominent talking points:
Innovation – including extra wing flap area that enhances cruise performance and helps control landing speeds.

  1. Excellence – the peace of mind that comes from knowing the plane was built by a team of perfectionists who are constantly improving their plane and their process.
  2. Performance – a plane that distances itself from the competition by traveling up to 2,125 nautical miles in 8.5 hours and climbing at a rate 2,000 feet per minute.         
  3. Luxury – hand-crafted heated leather seats, ergonomic cabin controls, and a pressurized cabin create a sanctuary of comfort.        
  4. Safety – a fully integrated oxygen system, airbag front seat restraints and a whole-aircraft parachute are just a few reassuring features.
  5. Efficiency – every inch is maximized for the pilot and passengers and every ounce counts for unsurpassed range and fuel economy.
  6. Precision – a meticulous construction process assures that the LX7’s superior ingenuity can be replicated again and again.  

It all adds up to an aircraft that reflects RDD’s relentless innovation and is making a tremendous impression on the industry.

“We’re not trying to sell this plane to the entire world, just the most knowledgeable aviators,” said McRae. “We could tell that the AirVenture visitors who walked all around the plane and read every kiosk were seriously interested.”

That means, the next challenge for the team at RDD is converting all of those interested flyers into buyers.

About RDD
RDD Enterprises is a premiere aviation Research, Design & Development group with a rich aviation heritage serving the experimental aircraft community. Our goal is to service serious aviators by providing technologically advanced aircraft systems with impeccable safety and world-class support.

Located in the Redmond, Oregon, RDD is proud to have been selected to help achieve aviation goals for a wide range of customers, from individuals to large corporations. Collectively, the RDD team has extensive experience with both experimental and certified aircraft in the areas of research, design, development, modification, fabrication, construction and customer support.

To learn more about the LX7, contact:
David McRae
david.mcrae@rddent.com
541-410-8265

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